BICONI

After years of intensive product development, natural beauty entrepreneur and Biconi co-founder Ms Wendee Lee, engaged Bask Communications for a three-month public relations campaign. The agency held a brand introduction cum beauty workshop to educate local media & influencers on the natural benefits of Southeast Asian fruits - noni and coconut, as well as pitched for multiple media interviews to establish Ms Wendee Lee as a voice of authority on the topic of beauty oils.